In July of 2001, my wife and I were tired of main stream city life. We started negotiating the purchase of an existing retail country store in rural Roane County, WV. Terrified of trying to compete with the chain stores on everyday items, we decided to go against the grain of traditional retailing. Building on our existing customer base, we started offering services and products not found in today’s Wal-Mart’s of the world. Fifteen miles from the nearest city in any direction we decided to go out on a limb and literally become an old time modern day general store. Offering everything from fresh ground beef to a quality wood, gas, or pellet stove, we have brought the fading "Mom and Pop" store of the past back as a vital part of small town U.S.A.